TY - BOOK AU - Louviere,Jordan J. TI - Analyzing decision making: metric conjoint analysis T2 - Quantitative applications in the social sciences SN - 0803927576 AV - QA279.4 L68 PY - 1988///] CY - Newbury Park, California PB - SAGE KW - Toma de decisiones KW - Modelos matemáticos ER -